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Last Updated: 07/30/2025
in Retrieve ID5 IDs
ID5 Javascript API Workflow Here’s a step-by-step guide to integrating ID5 effectively into your webpage. After configuring your ID5 JS API to retrieve the ID5 ID, you can share it with partners on your page using a single JavaScript variable. Pa...
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Last Updated: 06/04/2025
in Retrieve ID5 IDs
How Publishers Can Future-Proof Their Addressability Strategy Browsers and Operating Systems are taking incremental steps to obfuscate identification signals from third parties. From the recent release of Apple’s iOS15, which introduced features...
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Last Updated: 05/12/2025
in Privacy
User Rights Propagation Summary This document details ID5's process for disseminating user opt-out and data deletion requests to its partners. As part of ID5's ongoing commitment to robust privacy practices, this system ensures that when users e...
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Last Updated: 04/04/2025
in Privacy
Overview
The Privacy Requests API allows partners to automate the processing of consumers’ Data Subject Access Requests related to data stored by ID5. The Data Deletion service handles deletion of any data associated with the consumer, if ...
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Last Updated: 04/03/2025
in Retrieve ID5 IDs
Publisher Provided ID (PPID) Provisioning Some monetization and ad serving platforms like Google and Xandr supporting the passing of a Publisher Provided Identifier (PPID). Google’s PPID , for example, allows publishers to send Google Ad Manage...
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Last Updated: 04/01/2025
in Retrieve ID5 IDs
ID5 JS API Lite ID5 JS API Lite is a reduced-functionality version of the standard ID5 JS API. Unlike the full API, which facilitates a comprehensive set of identity-related functions, the Lite version is purposefully built to perform a single ...
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Last Updated: 04/01/2025
ID5 is still expanding its support for campaign measurement and welcomes feedback.
ID5 enables event tracking and matching for campaign measurement and attribution. For instance, the ID5 ID, when paired with the ID5 graph, can be used ...
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Last Updated: 03/14/2025
in Retrieve ID5 IDs
Introduction to TrueLink TrueLink is an advanced client-side integration method designed to enhance your existing ID5 setup, whether you're using the standard ID5 JS API or a Prebid implementation (version 9.2.0 and above). By implementing TrueLi...
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Last Updated: 03/14/2025
in Retrieve ID5 IDs Introduction to Guarded Publisher ID (GPID) ID5 is offering partners a license to the Guarded Publisher ID, a publisher specific first-party cross-domain identifier. The GPID is a partner specific version of the ID5 ID which remains unique for...
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Last Updated: 01/28/2025
in Cookie Sync with ID5
Process Overview
As part of our synchronization process, we will need to make requests to your system that will return back to ID5 with your UID. There are several methods supported for this process that are explained in more detail.
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