Popular Articles

  1. Passing Signals to ID5

    What is Partner Data? Partner Data includes all signals provided by partners that assist ID5 in accurately identifying users. By sharing additional information, you improve the precision, stability, and effectiveness of user identification...
  2. ID5 Prebid User ID Module

    ID5 Prebid Integration Workflow Here’s a step-by-step overview of integrating ID5 into your Prebid configuration for any webpage. Once your Prebid.js setup is configured to fetch the ID5 ID, your demand partners in Prebid can access this ID and...
  3. Mobile In-App Integration

    Overview We recommend that you deploy ID5 in mobile in-app environments via a server to server integration. We do support alternative integration pathways depending on your requirements. If required, please reach out to your ID5 customer...
  4. ID5 Javascript Library

    ID5 Javascript API Workflow Here’s a step-by-step guide to integrating ID5 effectively into your webpage. After configuring your ID5 JS API to retrieve the ID5 ID, you can share it with partners on your page using a single JavaScript variable. Pa...
  5. Publisher

    Core Value Proposition Prevent data leakage by permissioning user IDs to authorized partners only Ensure compliance with data privacy regulations thanks to ID5’s privacy-by-design technology Identify authenticated and unauthenticated users in a...
  6. Initiate Cookie Sync to ID5

    Process Overview While third-party cookies are still in use, ID5 can synchronize with ad tech vendors to enhance user recognition, improving audience addressability and monetization. ID5 can provide a pixel that can be added to publis...
  7. TrueLink Integration

    Introduction to TrueLink TrueLink is an advanced client-side integration method designed to enhance your existing ID5 setup, whether you're using the standard ID5 JS API or a Prebid implementation (version 9.2.0 and above). By implementing TrueLi...
  8. SSP

    Core Value Proposition Send more identifiable bid requests to buyers to increase CPMs and overall publisher revenue Deliver strategic value to publishers by supporting their transition to the cookieless future Reduce operational costs by...
  9. Data Platform

    Core Value Proposition Improve user identification with the Partner Graph and maximize the availability of first and third-party data in activation platforms such as Ad Servers, SSPs and DSPs Future-proof your business with the ID5 ID b...
  10. Advertiser

    Core Value Proposition Address users in quality environments and reduce reliance on dominant media platforms Apply key campaign strategies in cookieless environments and get ready to transition to the post-cookie world Ensure that consumers’ pri...