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Last Updated: 01/15/2025
in Retrieve ID5 IDs
What is Partner Data?
Partner Data includes all signals provided by partners that assist ID5 in accurately identifying users. By sharing
additional information, you improve the precision, stability, and effectiveness of user identification...
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Last Updated: 12/11/2024
in Get Started Core Value Proposition Prevent data leakage by permissioning user IDs to authorized partners only Ensure compliance with data privacy regulations thanks to ID5’s privacy-by-design technology Identify authenticated and unauthenticated users in a...
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Last Updated: 01/09/2025
in Retrieve ID5 IDs Prebid
ID5 Prebid Integration Workflow
Here’s a step-by-step overview of integrating ID5 into your Prebid configuration for any webpage. Once your Prebid.js setup is configured to fetch the ID5 ID, your demand partners in Prebid can access this ID a...
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Last Updated: 01/15/2025
in Retrieve ID5 IDs
ID5 Javascript API Workflow Here’s a step-by-step guide to integrating ID5 effectively into your webpage. After configuring your ID5 JS API to retrieve the ID5 ID, you can share it with partners on your page using a single JavaScript variable. Pa...
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Last Updated: 01/09/2025
in Cookie Sync with ID5
Process Overview
While third-party cookies are still in use, ID5 can synchronize with ad tech vendors to enhance user recognition, improving audience addressability and monetization.
ID5 can provide a pixel that can be added to publis...
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Last Updated: 01/09/2025
in Get Started
Core Value Proposition
Improve user identification with the Partner Graph and maximize the availability of first and third-party data in activation platforms such as Ad Servers, SSPs and DSPs
Future-proof your business with the ID5 ID b...
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Last Updated: 01/15/2025
in Retrieve ID5 IDs
Overview
We recommend that you deploy ID5 in mobile in-app environments via a server to server integration. We do support alternative integration pathways depending on your requirements. If required, please reach out to your ID5 customer...
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Last Updated: 01/09/2025
in Get Started
Core Value Proposition
Send more identifiable bid requests to buyers to increase CPMs and overall publisher revenue
Deliver strategic value to publishers by supporting their transition to the cookieless future
Reduce operational costs by...
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Last Updated: 10/22/2024
in Get Started
Core Value Proposition
Bid on more impressions, track conversion attribution to ultimately improve bidding strategies and campaign performance in all digital advertising environments with the ID5 ID
Enable clients to reach and engage wit...
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Last Updated: 01/29/2025
in Retrieve ID5 IDs
Publisher Provided ID (PPID) Provisioning Some monetization and ad serving platforms like Google and Xandr supporting the passing of a Publisher Provided Identifier (PPID). Google’s PPID , for example, allows publishers to send Google Ad Manage...