Popular Articles

  1. Overview of ID5 Identity Graphs

    Overview IdentityCloud includes a Partner Graph and a Cross-Device Graph, both enriched by the ID5 ID. Partner Graph Overview ID5's Partner Graph is a centralized graph containing information on how ID5 IDs map to other platf...
  2. CTV Integration

    Overview We recommend that you deploy ID5 in CTV environments via a server to server integration. We do support alternative integration pathways depending on your requirements. If required, please reach out to your ID5 customer services repre...
  3. Receive Cookie Sync from ID5

    Process Overview As part of our synchronization process, we will need to make requests to your system that will return back to ID5 with your UID. There are several methods supported for this process that are explained in more detail. ...
  4. Publisher Provided ID (PPID) Provisioning

    Publisher Provided ID (PPID) Provisioning Some monetization and ad serving platforms like Google and Xandr supporting the passing of a Publisher Provided Identifier (PPID).  Google’s PPID , for example, allows publishers to send Google Ad Manage...
  5. DSP

    Core Value Proposition Bid on more impressions, track conversion attribution to ultimately improve bidding strategies and campaign performance in all digital advertising environments with the ID5 ID Enable clients to reach and engage wit...
  6. DSAR - Data Deletion API

    Overview The Privacy Requests API allows partners to automate the processing of consumers’ Data Subject Access Requests related to data stored by ID5. The Data Deletion service handles deletion of any data associated with the consumer, if ...
  7. Client Data Sharing Specification

    Exchanging data with ID5 Our main delivery mechanism is to exchange data directly to an AWS S3 bucket controlled by the client. We provide our AWS root account ID or our AWS Canonical User ID to the client. The required permissions and exampl...
  8. Guarded Publisher ID

    Introduction to Guarded Publisher ID (GPID) ID5 is offering partners a license to the  Guarded Publisher ID,  a publisher specific first-party cross-domain identifier. The GPID is a partner specific version of the ID5 ID which remains unique for...
  9. Partner Graph File Transfer

    Overview With the Partner Graph File Transfer, your AWS S3 bucket will be filled at regular time intervals with  new and updated  Match Partner UIDs coming from the cascading process. The time interval that ID5 pushes files could change ove...
  10. Mobile Opt-in/Opt-out API

    Overview The Mobile Opt-in and Opt-out API allows users to opt in and out of ID5 tracking via MAIDs. Opt Out Request Example URL https://api.id5-sync.com/privacy/mobile-optout?ifa={maid}&ifa_type={ifa_type} Request Type HTTP POST Request ...