¶ ID5 Identity Insights
This product is currently in Closed Beta. If you'd like to participate, please reach out to your Account Manager or email us at support@id5.io
Identity Insights is enabled through ID5's Analytics Adapted for Prebid, available for Prebid.js version 7.27.0 or higher
To help publishers better understand the value of working with ID5, we have launched Identity Insights - an ID5 analytics adapter for Prebid. With just a few additional lines of configuration, ID5 is able to capture prebid event data to provide publishers with additional insights about the value of the ID5 ID to their business. For now, insights will be provided in the form of a report shared by the ID5 publisher support team.
Identity Insights is currently free for publishers to use during the Alpha and Beta periods. If you are interested in signing up, please let us know by reaching out to your Account Manager or emailing us at support@id5.io.
¶ Enabling Identity Insights
To enable ID5 Identity Insights within Prebid, you will need to include the ID5 analytics adapter when you build Prebid:
gulp build –modules=userId,id5IdSystem,id5AnalyticsAdapter
You will also need to ensure you enable analytics (this is in addition to the configuration described above to enable the ID5 User ID module):
pbjs.enableAnalytics({
provider: 'id5Analytics',
options: {
partnerId: 173 // change to the Partner Number you received from ID5
}
});
To better analyze the results of the ID5 ID, we recommend that you use the A/B Testing feature described in the Prebid.js User ID Module.
¶ Checking Your Implementation
¶ How to Check if the Prebid Modules Are Installed Correctly
- Open a fresh incognito Chrome page, block 3rd party cookies and open the Developer Tools (Right Click -> Inspect)
- Load a web page where Prebid with the ID5 module is setup;
- Move to the “Console” and type:
pbjs.installedModules. This will return all the modules from your prebid configuration; - Among all modules returned you should be able to see
id5AnalyticsAdapter. Seeing the id5AnalyticsAdapter will mean that the ID5 Identity Insights were correctly installed:
¶ How to Check if the ID5 Analytics Adapter Is Configured Correctly
- Open a fresh incognito Chrome page, block 3rd party cookies and open the Developer Tools (Right Click -> Inspect);
- Load a web page where Prebid is configured with the ID5 module setup;
- On the “Network” tab filter the calls on type XHR and/or
id5-syncword. - You should now see a call named
{your_partner_id}.jsonand another one namedpbjs. The call named{your_partner_id}.jsonshould retrieve the ID5 ID. The call namedpbjsis made by the analytics module; - Clicking on the call and after clicking on “Preview” will allow you to see the response from ID5:
{ingestUrl: "https://api.id5-sync.com/analytics/event", sampling: 10} - Seeing the
pbjscall and the response from point 6 will mean that the implementation is correct.
